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The Asset Class
VIP Area, Floor 2 | SAP Garden, Munich | Invite only
Sport is now one of the most sought-after alternative asset classes in the world. Private equity, sovereign funds, and institutional money are all in. Deep strategic network and discussion event on valuations, returns, and where the smart money is heading next. Capital, innovation, and business opportunities.
The market behind the table
$500B
Combined franchise valuations across the NFL, NBA, MLB and NHL
$55B+
Private equity invested into sports assets, 2019 to 2024
74+
North American teams with private equity involvement
+19%
Sports M&A in 2025
Host this room
01
Own the investment conversation at STN Munich 2026. One host per topic, exclusively yours.
02
Shape the discussion and nominate who sits across from you.
03
Branding in the box, on the agenda, and the full attendee list afterwards.
Pick your topic. Lead it.
One host per topic. Once a room is taken, it is taken. Tell us whether you want to host or join, and we will come back with availability and the full agenda.
2 December 2026 · SAP Garden, Munich
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