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The Connected Venue
VIP Area, Floor 2 | SAP Garden, Munich | Invite only
The arena is the new platform, and SAP Garden is the proof. Deep strategic network and discussion event on how venues become intelligent environments that generate revenue every day of the year, not only on matchday. Capital, innovation, and business opportunities.
The market behind the table
$23B
Global smart stadium market, 2026
$65B
By 2035, CAGR 12.3%
42%
Europe's share, the largest region globally
15%+
Annual growth across every major forecast
Host this room
01
Own the connected venue conversation at STN Munich 2026. One host per topic, exclusively yours.
02
Shape the discussion and nominate who sits across from you.
03
Branding in the box, on the agenda, and the full attendee list afterwards.
Pick your topic. Lead it.
One host per topic. Once a room is taken, it is taken. Tell us whether you want to host or join, and we will come back with availability and the full agenda.
2 December 2026 · SAP Garden, Munich
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