
PINKRELIEVE is the first on-field diagnostic and recovery platform designed to reduce the long-term impact of head trauma in women’s soccer, where players face double the concussion risk and quadruple the dementia risk of men. Developed by VitalizeDx, it uses salivary biomarkers and digital data to build Biodynamic Digital Twins of athletes—enabling real-time trauma grading, personalized recovery, and actionable insights that transform vulnerability into strength.

Soccer is facing a growing crisis of brain injuries linked to headers, with countries like the U.S., England, and Argentina already banning them for minors. Proteckthor B1 is a groundbreaking headband that absorbs ball impact, reducing the force that reaches the brain without affecting shot speed or performance. Designed to protect players while preserving the essence of the game, it offers an innovative solution to one of soccer’s most urgent health challenges.

Value 4 Sports (V4S) is an innovative SaaS platform that helps football clubs and federations take full control of their growing sports tech ecosystem. Replacing scattered spreadsheets and siloed communication, V4S centralizes all technologies, tools, and vendor data in one hub—enabling smarter investments, streamlined onboarding, and sustainable tech management across men’s, women’s, and youth teams.

GoodRunss is building the PlayGrid — the AI layer for recreational sports. By connecting facilities, players, and cities on one intelligent platform, GoodRunss replaces guesswork with real-time court insights, automated scheduling, and seamless player engagement. For venues, it’s an operating system that saves time and boosts revenue; for players, it’s the app that shows where and when to play. Starting in New York, GoodRunss is redefining how the world plays.

Pepper makes strength training for women simple. It’s the first holistic at-home EMS system, combining a wireless full-body suit with an intelligent training app that syncs expert-led workouts with real-time muscle stimulation. In just 20 minutes, users achieve a full, low-impact strength session—three times more efficient and effective than traditional training.

MOPO is a sport-personality matching platform redefining how women connect with sport and wellness. Built on personality and sport psychology, it creates a personalized profile that matches each woman with activities suited to her traits, emotions, and lifestyle. Through continuous AI-driven adaptation, MOPO evolves with users over time—empowering women to find lasting strength, confidence, and joy in movement.

SHER – Coded for Women is redefining cycling and activewear with innovation engineered for women, not adapted from men. Featuring the world’s only women-specific cycling chamois with lifelong antibacterial protection, SHER tackles the taboo of saddle sores while delivering unmatched comfort and performance. Born from thousands of women’s insights, every timeless, sustainable piece is crafted in Italy — uniting science, style, and empowerment to build the future of women’s performance gear.

wellplayd is transforming governance and safeguarding in sport through technology that makes integrity operational. Its all-in-one SaaS platform replaces fragmented spreadsheets with smart, secure workflows for background checks, reporting, and compliance. Built by psychologists, lawyers, and practitioners, wellplayd turns complex regulations into intuitive actions — saving time, reducing risk, and strengthening trust. Designed for sports clubs and federations yet scalable across mission-driven sectors, wellplayd empowers organizations to live their values with transparency, accountability, and confidence.

Bootcamp Baby is redefining boutique fitness in Germany with a community-driven dual concept that merges Bootcamp (HIIT) for energy and performance with Lagree (Reformer Pilates) for precision and longevity. Designed for balance and consistency, the model boosts retention, builds connection, and sustains healthy studio economics. With a proven flagship in Munich delivering 100+ weekly classes and a loyal member base, Bootcamp Baby is now scaling nationwide — uniting sweat, strength, and style to shape Europe’s next leading fitness lifestyle brand.

LivXP is revolutionizing fan engagement and monetization in women’s sports with AI that turns passion into performance. Its white-label platform empowers teams, leagues, and athletes to host live auctions, offer exclusive experiences, and build direct relationships under their own brand. By predicting when and how to activate fans, LivXP transforms emotional moments into measurable value — driving revenue, visibility, and sponsor appeal. Built for equity and growth, LivXP is giving women’s sports the tools to own their audiences and their future.

The Women’s Sport Start-Up Competition celebrates founders innovating across the sports industry — from performance and wellness to fan engagement and retail.
After receiving applications from around the world, we’ve selected the most promising ventures. Now it’s your turn to choose who should take the stage in Munich and win this competition.
About the Competition
Frequently Asked Questions
No. Each person can vote once per email address to ensure fairness in the results.
No. Voting is completely free and open to everyone — no registration or event ticket is required.
The winner will be announced live on December 2, 2025, at Sports Tech Nation @ ISPO Munich and featured across our digital channels.
Yes! We encourage finalists to share the voting page with their networks. Every legitimate vote counts.
In the unlikely case of a tie, the judging committee will make the final decision based on the startups’ overall score from the selection process.
Absolutely. We collect only what’s needed to verify your vote (email). Your information won’t be shared or used for marketing without your consent.
A panel of experts from the Sports Tech Nation and Colosseum Sport teams, along with ecosystem partners, reviewed all applications based on innovation, impact, and relevance to women’s sports.
The winning startup receives:
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A Main Stage presentation at Sports Tech Nation 2025
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Access to the Investor Summit and networking sessions
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Exposure across the Sports Tech Nation and partner networks
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Not necessarily. The competition is open to startups creating solutions for women’s sports or promoting female participation and leadership in sports technology.
2025 HQ
CONTACT US
Am Messesee 2, 81829 München, Germany
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