Sports Tech Nation Summit 2025 | Back to Munich 8/10

Fueling tomorrow’s game, today.

2,000+

ATTENDEES

150+

STARTUPS

150+

INVESTORS

100+

SPEAKERS

800

B2B MEETINGS

Conference Snapshot

Get a quick look at how Sports Tech Nation unfolds across two action-packed days of innovation, insights, and networking.

December 1st • 1:00 PM - 4:00 PM • ICM Hall, Messe München

FOUNDERS GATHERING

An exclusive pre-summit experience designed for innovators, entrepreneurs, and startup leaders shaping the future of sport. The Founders Gathering brings together the minds behind the most promising sports tech ventures for a day of shared learning, mentorship, and networking.

Expect interactive sessions with investors, insights from industry veterans, and open discussions about scaling, fundraising, and global market entry.
It’s not just another meetup — it’s where founders find partners, inspiration, and the confidence to take their next leap.

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December 1st • 5:30 PM - 8:30 PM • Marienplatz

WELCOME VIP COCKTAIL

An evening crafted for connection. Set in one of Munich’s most iconic locations, the VIP Cocktail unites executives, investors, startup founders, and ecosystem partners in an elegant atmosphere that blends celebration and opportunity.

Enjoy curated drinks, refined bites, and spontaneous conversations that often turn into lasting collaborations.
This is where the day’s insights give way to relaxed dialogue — and where deals, partnerships, and friendships begin.

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December 2nd • 9:00 AM - 4:00 PM • Hall B1, Messe München

Colosseum stage

The beating heart of Sports Tech Nation. The Colosseum hosts the summit’s most influential keynotes and high-level discussions, featuring leaders from global clubs, brands, investors, and startups.

Here, visionary ideas meet real-world execution — from groundbreaking AI applications and next-gen fan experiences to the business strategies redefining the global sports landscape.

The Colosseum is where the future of sports is debated, shaped, and accelerated — live, on stage, in front of the world.

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December 2nd • 9:00 AM - 4:00 PM • Hall B1, Messe München

Legacy Room

Morning: Retail & DTC Innovation
Discover how sports retail is evolving into a tech-driven experience. From smart apparel and sustainable design to AI personalization and immersive brand storytelling — this morning session dives into how companies are reshaping how fans buy, wear, and live sport.

Afternoon: Investors Summit
A private forum connecting investors, corporate funds, and high-growth startups. This session features market trend presentations, startup pitches, and data-backed discussions on where capital is flowing in the global sports tech economy. It’s where ideas find funding — and investors find the next big opportunity.

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December 2nd • 2:00 PM - 5:00 PM • Hall B1, Messe München

Investors Summit

A premium, invitation-only gathering for venture capitalists, corporate investors, and family offices focused on the future of sport.

The Investors Summit blends curated startup showcases, market insights, and private roundtable discussions to explore emerging investment opportunities across performance, data, and fan experience.

Designed for meaningful conversations and strategic alignment, it’s where capital meets innovation — with real results and real relationships.

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December 2nd • 9:00 AM - 4:00 PM • Hall B1, Messe München

RALLY STAGE

Morning: Fitness & Wellness

Shift focus from the stadium to the human body. The afternoon sessions highlight how health, fitness, and performance are converging through data, wearables, neuroscience, and connected experiences. Whether for elite athletes or everyday users, this is where innovation meets wellbeing.

Afternoon: Media & Fan Engagement

Explore how sports entertainment is being reinvented for a digital-first audience. From streaming innovations and fan data analytics to AI-powered storytelling and creator-led content, this stage brings together the voices transforming how fans consume and interact with sport.

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November 30th - December 2nd • 9:00 AM - 6:00 PM • Hall B1, Messe München

Exhibition Hall

The vibrant core of Sports Tech Nation. The Exhibition Hall is a dynamic showcase featuring cutting-edge startups, global brands, and industry leaders.

Walk through interactive booths, live demos, and immersive experiences that highlight the technologies transforming how we play, watch, and manage sport.

From groundbreaking data solutions to next-generation fan engagement tools, every corner offers discovery, dialogue, and inspiration. It’s the perfect setting to network, test ideas, and meet the people building the next era of sports innovation.

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fUll schedule

9:00 AM

Keynote

Opening/Closing

Welcome to Sports Tech Nation

Presented by

Oren Simanian

Sports Tech Nation

Fernanda Rojtenberg

Sports Tech Nation

9:15 AM

Keynote

Fitness

The Next Frontier in Fitness: Precision Meets Purpose

Presented by

Scott Burgett

Garmin International

9:30 AM

Fireside Chat

Media & Fan

The Rise of the Digital Fan: How Younger Fans are Changing the Game

Presented by

Alessandro Reitano

SkySports

Unmish Parthasarathi

Picture Board

9:50 AM

Panel

Media & Fan

From Broadcast to Beyond: The New Sports Entertainment Playbook

Presented by

Lasse Lehman

Baller League

David Wurth

PLYR

Vish Patel

UEFA

10:20 AM

Startups Spotlight

Media & Fan

Fan Tech Rising: How Startups Are Redefining Sports Media

Presented by

Peter Pullmann

InteractionUP

Huddle Sport

RYDE

10:40 AM

Fireside Chat

Media & Fan

Inside the Bundesliga’s Digital Game Plan

Presented by

Roman Schade

DFL

Unmish Parthasarathi

Picture Board

11:00 AM

Fireside Chat

Media & Fan

Building Global Tribes: The Power of Modern Fan Communities

Presented by

Anton Rinas

Visca Barça

Michal Grundland

Sports Tech Nation

11:20 AM

Keynote

Sports Tech

Stadiums reimagined. Turning venues into experiences.

Presented by

Andi Gall

d&b group

Dominika Obwarzanek

d&b group

11:35 AM

Panel

Sports Tech

Next Play: Startups, Clubs & Corporates Building Together

Presented by

Lukas Glöckner

DFL

Caja Zohren

Eintracht Frankfurt Fußball AG

Gregor Csaicsich

St. Pölten

12:05 PM

Keynote

Sports Tech

The Billion-Dollar Question: Scaling Sports Innovation

Presented by

Joel Bar-El

Swish Basket

12:15 PM

Keynote

Sports Tech

How Monday.com Is Powering Sports Innovation

Presented by

Viktoria Klam

monday.com

Kristoffer Schweizer

monday.com

12:30 PM

Panel

Sports Tech

Tailoor × Parma Calcio: Personalization Meets Passion

Presented by

Jacopo Thun Hohenstein

Tailoor

Lorenzo Galletti

Parma Calcio 1913

12:50 PM

Panel

Performance

Unveiling the First Conversational AI Coach

Presented by

Joe Chin

Sparrow

1:00 PM

Keynote

Fitness

The Science of Performance Readiness

Presented by

Daniel Maximov

Maximove

1:10 PM

Panel

Fitness

Scaling Strength: Building the Fitness Ecosystem of Tomorrow

Presented by

Florian Sauter

EGYM

1:20 PM

Panel

Performance

Redefining Fitness: How Technology is Shaping the Next Era of Performance

Presented by

Florian Sauter

EGYM

Benedikt Kurz

Garmin

Konstantin Sonkin

i-BrainTech

1:45 PM

Panel

Performance

The Future of Movement: Inside the Smart Fitness Revolution

Presented by

Improvr

Gabel Tech

2:15 PM

Keynote

Sports Tech

When Performance Meets Personalization: Reinventing Sports Commerce

Presented by

Steffen Meiler

Kornit Digital

2:45 PM

Fireside Chat

Retail Tech

TBC

Presented by

Aharon Bloch

Triple Whale

Emily Siegmann

Miami Heat

3:00 PM

Panel

Retail Tech

Retail Reinvented: What Sports Brands Can Learn from Industry Giants

Presented by

Kim Heppler

The Retail Bureau

Luca Pozzoli

Avolta NEXT / Avolta AG

Dmitry Olerinskiy

Decathlon

3:30 PM

Panel

Sports Tech

Every Corner Counts: Inside the Future of Live Experiences

Presented by

Guillaume Lairloup

Event & Venue Experts

Scott Jablonski

3D Digital Venue

Guillermo Garcia

IMG

4:00 PM

Panel

Sports Tech

Communities That Last: Building the Sports Ecosystem

Presented by

Gustavo Marion

MyDose

Iryna Chernukha

TRIBUNA

9:35 AM

Opening/Closing

Fitness

Opening Remarks

Presented by

Antonia Wisgickl

Sports Reporter

9:35 AM

Panel

Performance

Frozen Frontiers: How Tech Is Redefining Winter Performance

Presented by

Gernot Nischler

Techno Alpin

Gabriel Iobbi

ProVuu

9:55 AM

Fireside Chat

Football & Data Analytics

How Football Changed When the Numbers Arrived: The Rise of Performance Tracking

Presented by

Anouk Dekker

FC Viktoria Berlin

Maximilian Schmidt

Kinexon

10:15 AM

Fireside Chat

Performance

Breaking Limits, Not Bodies: Rethinking Injury Prevention

Presented by

Maria Neugschwender

NOXON

Cecilie Lea Lisberg

Zoles

10:40 AM

Keynote

Performance

Building Breakthroughs together: A Partnership Approach to Sports Tech

Presented by

Juha Villanen

Garmin

11:00 AM

Startups Spotlight

Performance

Next-Gen Fitness Tech: Startup Spotlights

Presented by

Mikhail Haurylchyk

TennisComstat

Lukas Rodrigues Bjerre

CarbonPlanner

11:20 AM

Keynote

Performance

Analytics Drives the Israeli Paralympic Sport

Presented by

Amit David

Israeli Paralympic Committee

11:35 AM

Startup Spotlight

Football & Data Analytics

Smart Performance: How Data and AI Are Changing the Game

Presented by

Mikkel Dalsager Jungersen

Alai

11:45 AM

Panel

Fitness

Building Endurance Tech — From Awareness to Impact to Recovery

Presented by

Alexander Macdonald

Hindsight

Thomas Olsen

Ndure

Jean-Yves Mignolet

MyOcene

12:10 PM

Fireside Chat

Fitness

Coaching 3.0 — Building Motivation Through Tech & Community

Presented by

Gabby Barzilay

Easycoach

Jens Knudsen

Vokalo

12:30 PM

Opening/Closing

Media & Fan

Opening Remarks

Presented by

Unmish Parthasarathi

Picture Boards

Michal Grundland

Sports Tech Nation

12:35 PM

Startups Spotlight

Media & Fan

Proem Sports Demo

Presented by

Proem Sports

1:05 PM

Panel

Media & Fan

The Business of Personalized Entertainment

Presented by

Trev Keane

Feenix Group

Amondo

Kings League

1:10 PM

Startups Spotlight

Media & Fan

My Play Demo

Presented by

MyPlay

1:20 PM

Keynote

Media & Fan

OKTAGON: Fighting for Mass Market Attention

Presented by

Michael Jesswein

OKTAGON

1:40 PM

Keynote

Media & Fan

Beyond the game: redefining fan experience through sound.

Presented by

Andi Gall

d&b Group

1:45 PM

Startups Spotlight

Media & Fan

EOS Demo

Presented by

EOS Digital

2:05 PM

Panel

Media & Fan

From Vision to Value: Making Media & Broadcasting Innovation Pay Off

Presented by

Bart Spriester

Comcast

Jason Hutty

PAM

Avneesh Prakash

Camb.ai

2:20 PM

Keynote

Media & Fan

STRV Keynote

Presented by

Karolina Zvolska

STRV

2:25 PM

Keynote

Media & Fan

Closing Remarks

Presented by

Unmish Parthasarathi

Picture Boards

Michal Grundland

Sports Tech Nation

10:00

Fireside chat + Q&A

Retail

Green Victory: Innovations Driving Sustainability in Sports Retail

Presented by

Marco Burkhardtsmayer

Stoked AI

Matti Heilmann

Globetrotter Ausrüstung GmbH

10:30

Fireside chat + Q&A

Retail

TBC

Presented by

Nino Bergfeld

Salesforce

Christoph Dassler

DSSLR GmbH

11:00

Roundtable Discussions

Retail

How to Win the Game of Competitive Pricing?

Presented by

Fabian Uhrich

Quicklizard

John Zolidis

Quo Vadis Capital, Inc.

Nicolas Kröger

Manor AG

12:00 PM

Startup Spotlight

Sports Tech

Women's Startup Competition Final

Presented by

FC Viktoria Berlin

Plug and Play

sheconomy

1:00 PM

Panel

Sports Tech (GENERAL)

The Rise of Women's Football

Presented by

Marion Reichel

Athlete Ventures

Xu Chanyu

HerOne

2:00 PM

Opening/Closing

Investment

Investors Summit Reception

Presented by

Oren Simanian

Colosseum Sport

Nelly Kranz

Sports Tech Nation

2:10 PM

Opening/Closing

Investment

Welcome & Investors Spotlight

Presented by

Rohn Malhotra

SportsTechX

2:15 PM

Keynote

Investment

Market data snapshot: State of Global Sports Tech Investing 2025

Presented by

Nelly Kranz

Sports Tech Nation

Koen Bosma

Apex

2:25 PM

Fireside Chat

Investment

Beyond the Game: Koen Bosma’s Global Path from Athlete to Investor

Presented by

Samir Ceric

Joe Chin

Sparrow

2:45 PM

Startups Spotlight

Investment

The Rise of the AI Coach: Investing in Sports Tech’s $20B Frontier

Presented by

Start Up Round 1

Start Up Round 2

Start Up Round 3

3:00 PM

Networking

Investment

Capital Meets Talent - Start Up Round Tables

Presented by

Rohn Malhotra

SportsTechX

Audra Shallal

Eban Sports

Anton Brams

Match Venture

3:40 PM

Panel

Investment

The Future of Sports:

Presented by

Lasse Lehmann

Baller League

4:10 PM

Panel

Investment

Investing in Sports Entertainment Formats: A Conversation with Ballers League & EQT

Presented by

Jens Schäperklaus

Gekko Ventures

Sabrina Jones

Red Bull Ventures

Andy Goldstein

Venture University

4:30 PM

Networking

Investment

Reverse Pitch - Investors Spotlight

Presented by

Nelly Kranz

Sports Tech Nation

Rohn Malhotra

SportsTechX

4:50 PM

Opening/Closing

Investment

Wrap up

Presented by

1:00 PM

Opening/Closing

Opening Remarks: Welcome to the Sports Tech Nation 2025

Presented by

Daniel Macdowell

Sports Tech Nation

1:05 PM

Fireside Chat

The Club Effect: Building Innovation Cultures in Modern Football

Presented by

Christian Ruf

VfB Stuttgart

Aitor Jimenez Villar

Baskonia-Alavés Group

1:25 PM

Keynote

Going Global: The Why, How, and When of Sports Tech Expansion

Presented by

Daniel Böckenförde

Start2 Group

1:40 PM

Panel

It Takes a Hub: Building Communities That Drive Startup Success

Presented by

Dr. Martin Schlegel

Australia Sports Tech Networks

Ricardo Mazzucca

Arena Hub

Federico Smanio

Wylab

Niels Henrik Sørensen

SportsTech Denmark

2:10 PM

Keynote

How Running a Marathon is like Founding a Startup

Presented by

Audra Shallal

EBAN Sports

2:25 PM

Panel

Borders Down, Innovation Up: Inside the Global Sports Tech Movement

Presented by

Dana Dar

Trueline Consulting

Anti-Ordinary

Hindsight

Wellplayd

2:55 PM

Keynote

Google Cloud for Founders (SESSION NAME TBD)

Presented by

David Weiner

Google Cloud

3:15 PM

Keynote

Work Smarter, Play Bigger: How Sports Tech Founders Stay on Top of Their Game

Presented by

Monday.com

3:30 PM

Keynote

The Neuromarketing Blueprint: What Drives Entrepreneurial Decisions

Presented by

Carly Craver

C2 Infinity

3:50 PM

Keynote

Turning Sports Data Into Revenue: The Rise of Decentralized AI Agents

Presented by

Masumi

4:05 PM

Panel

Individualization in the Youth Academy

Presented by

Sebastian Wöhr

Eintracht Frankfurt

Steffen Haas

Eintracht Frankfurt

CONFIRMED SPEAKERS

Over the years, Sports Tech Nation has welcomed some of the brightest minds leading the future of sports, technology, and innovation. Confirmed speakers include:

Scott Burgett

Senior Director of Garmin International

CONFIRMED SPEAKERS

Over the years, Sports Tech Nation has welcomed some of the brightest minds leading the future of sports, technology, and innovation. Confirmed speakers include:

Jean-Yves Mignolet

CEO at Myocene

Dmitry Olerinsky

Digital Strategy at Decathlon

Guillaume Lairloup

Associate Director at Event & Venue Experts

Dean Lynn

CEO & Co-Founder of Play Fund Win

David Weiner

Director Sales Digital Natives & Startups Germany at Google Cloud

Fabian Uhrich

CPO at Quicklizard

Karolina Zvolska

EMEA Head of Health, Fitness & Sports at STRV

Christoph Dassler

CEO & Founder of DSSLR GmbH

2025 NETWORK & PARTNERS

WHAT STN OFFERS YOU?

Founders

Pitch your startup to 150+ investors, federations, and corporate decision-makers actively seeking new solutions.
Gain insights from 70+ industry leaders and refine your product-market fit based on real market needs.
Build a global network of 1,500+ professionals to accelerate your business growth and international expansion.

Investors

Access a curated pipeline of 100+ high-potential sports tech startups from around the world.
Stay ahead of market trends through 6 exclusive content tracks and hands-on innovation tours.
Forge valuable connections with 150+ investors, corporate VCs, and industry leaders shaping the future of sports.

Sports Leaders

Connect with global sports leaders driving innovation and performance transformation.
Discover breakthrough technologies and insights shaping the future of fan engagement and the business of sport.
Expand your network and explore collaboration opportunities with 1,500+ decision-makers and industry pioneers.

Executives

Discover 100+ innovative technologies transforming performance, operations, and revenue across sports.
Network with 1,500+ executives, investors, and entrepreneurs driving industry innovation.
Identify strategic partnerships and growth opportunities across 40+ global markets.

STN isn’t just a summit — it’s where deals happen.

Throughout the summit, founders pitch breakthrough solutions, sports organizations discover technologies that drive performance and revenue, and investors identify opportunities before they’re obvious to everyone else.

With 1,500+ attendees (and counting), 150+ investors, and 100+ speakers — from FC Bayern to DAZN — density matters. Curated matchmaking, live demos across three stages, VIP cocktails, B2B meetings, and more. Private gatherings for high-stakes conversations you can’t have anywhere else.

Last year’s numbers tell the story: over 200 investors attended, 25% of startups raised capital, and 50% closed deals — and counting.

From a Community to a Global Sports Tech Summit

Ways to Engage at STN 2025

The real magic happens beyond the stage. From curated matchmaking to exclusive gatherings and hands-on exhibitions, every moment is designed to connect you with the people, ideas, and opportunities shaping the future of sports.

Connect with top executives, investors, startups, and innovators through curated matchmaking sessions designed to foster real business opportunities. Meet the right people — and spark partnerships that last beyond the summit.

Networking & Matchmaking

Join select gatherings tailored for founders, investors, and industry leaders. Whether at private content track meetups or dedicated networking lounges, these curated spaces create the ideal environment for high-value conversations.

Exclusive Gatherings

Get inspired by industry trailblazers sharing the latest trends, strategies, and success stories in sports tech. From innovation leaders to game-changing entrepreneurs, every session is designed to challenge and fuel your thinking.

Engaging Speakers

Experience the future of sports tech firsthand. Our Exhibition Hall features 150+ startups showcasing cutting-edge solutions across health, performance, fan engagement, data, and more.

Trade Shows

Kick off your STN experience with an evening of relaxed, high-energy networking at the International Welcome Cocktail. Mingle with global attendees in a casual setting before the summit officially begins.

Welcome Cocktail

Capture unforgettable moments that define the future of sports. Whether it's a breakthrough demo, an epic panel, or a chance meeting with a future partner — STN 2025 is full of experiences you won’t want to miss.

Sports Tech Moments

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PARTNER WITH US

The Sports Tech Nation Summit is the best place for your brand to gain visibility within the sports tech community. To learn more about our partnership opportunities, contact us!

BECOME A PARTNER

Sports tech nation experience

Share. Learn. Engage. Network. Meet the future of sports.

SPORTS TECH NATION 2025 • MUNICH, GERMANY • DEC. 01-02 •